Priyanjoli as a brand believes strongly in the beauty of handmade. Inspired by the rich textile heritage of India, we collaborate with clusters of weavers and artisans to create exclusive designs and texture. The clothing line seeks to bridge the gap between our traditional techniques and the constant evolution of modern fashion. We developed an understanding of what people want to wear and the Chennai Studio houses our core design team as well as master tailors who crafts our design sketches into reality. In the age of mechanisation, it is more important than ever to support the revival of traditional techniques and empower weavers and tailors from forgotten corners of India to find a place on the global fashion-map.
Priyanjoli is a niche label that believes in ethically sourced and sustainably produced handloom textile for the modern women. Our latest designs of skirts, tops, blouses, dresses, jackets and much more